[Reflections] Mexico's school junk food ban to foster healthier futures

Mexico's March 2025 ban on ultra-processed foods and sugar-sweetened beverages (SSBs) in schools, introduced through a reform of the 2023 General Education Law, prohibits the sale and marketing of any products that carry front-of-package warning labels for excess calories, sugar, saturated fat, trans fat, or sodium. In a country where approximately 35% of school-aged children have overweight or obesity and where 60–70% of household calories come from ultra-processed foods and SSBs, the policy aims to create healthier school food environments and reduce childhood obesity.